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计算机工程 ›› 2010, Vol. 36 ›› Issue (22): 248-250. doi: 10.3969/j.issn.1000-3428.2010.22.089

• 开发研究与设计技术 • 上一篇    下一篇

基于混合推荐技术的推荐模型

张 驰,陈 刚,王慧敏   

  1. (上海交通大学现代远程教育研究中心,上海 200030)
  • 出版日期:2010-11-20 发布日期:2010-11-18
  • 作者简介:张 驰(1985-),男,硕士研究生,主研方向:数字化学习,数据挖掘;陈 刚,高级工程师;王慧敏,硕士研究生
  • 基金资助:

    国家“十一五”科技支撑计划基金资助项目“面向高性能宽带信息网的互动教育服务应用示范”(2007BAH09B05)

Recommendation Model Based on Blending Recommendation Technology

ZHANG Chi, CHEN Gang, WANG Hui-min   

  1. (Distance Learning Center, Shanghai Jiaotong University, Shanghai 200030, China)
  • Online:2010-11-20 Published:2010-11-18

摘要:

针对当前推荐技术普遍存在的产品内容分析难度大、用户评价信息稀疏和新用户推荐等问题,基于协同过滤技术,引入人口统计信息分析技术,提出一种混合推荐技术,并在Web资源系统中实现一个推荐模型实例。实验结果表明,应用该技术不但能够解决上述问题,相较传统的推荐技术,还能有效提高推荐质量。

关键词: 混合推荐技术, 用户聚类, 协同过滤, 个性化资源推荐

Abstract:

Aiming at the common problems including difficulties in product content analysis, low density in customer scores and new customer recommendation, existing in recommendation technologies today, this paper designs a blending recommendation technology which employs demography analysis technology based on cooperating filtering technology, and implements a recommendation model instance in a Web resource system. Experimental results indicate that this technology can solve the problems mentioned before, and efficiently improve recommendation quality comparing to the traditional technologies.

Key words: blending recommendation technology, customer clustering, cooperating filtering, individualized resource recommendation

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