摘要： 移动商务作为电子商务的延伸正在蓬勃发展，该文主要研究一种基于位置的移动商务广告模型并对其进行评价，从而对移动商务中移动广告应用进行拓展，提高广告的针对性和适时性。
关键词:
蓝牙技术,
移动广告,
位置敏感,
视频流
Abstract: As the extension of e-business, mobile business is developing rapidly. This paper designs a location-based model of mobile advertisement and evaluates it. The model will develop the application of the mobile advertisement and increase the pertinence and veracity of the mobile advertisement.
Key words:
bluetooth,
mobile advertisement,
location-aware,
video stream
中图分类号:
陈志圣;黄立平. 基于位置的移动商务广告模型设计[J]. 计算机工程, 2007, 33(15): 249-251.
CHEN Zhi-sheng; HUANG Li-ping. Design of Location-based Mobile Advertisement Model[J]. Computer Engineering, 2007, 33(15): 249-251.