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›› 2005, Vol. 31 ›› Issue (05): 39-.

• Papers • Previous Articles     Next Articles

Customer Features Extraction Based on Customer Ontology

LU Xiaowei1, JIANG Fu2, HOU Liwen2   

  1. (1. Taipingyang Insurance Companyof China, Shanghai 200120; 2. Management School, Shanghai Jiaotong University, Shanghai 200030)
  • Published:2005-03-15

基于客户本体的客户特征提取

路晓伟,蒋馥,侯立文   

  1. 中国太平洋财产保险股份有限公司,上海交通大学管理学院,上海交通大学管理学院 上海 200120,上海 200030教授博导,上海 200030讲师、博士

Abstract: This paper first introduces the concepts of ontology and customer ontology and proposes the framework of customer information integration. Then, it proposes the method and procedure of customer features extraction using query expansion and query rewriting based on customer ontology. Finally, the method of customer features extraction based oncustomer ontology is demonstrated by a factualexample.

摘要: 首先介绍了本体及客户本体的概念,然后提出了基于客户本体的客户信息集成框架,接着提出了利用基于客户本体的查询扩展和查询重构进行客户特征提取的方法和步骤,最后用一个实例说明了基于客户本体的客户特征提取方法。

关键词: 客户关系管理, 客户本体, 客户特征提取, 查询扩展, 查询重构

CLC Number: